Eco Tourism - The need of the hour

In the past few years, the travel and tourism industry has been on an exponential rise in India and abroad, primarily because of the vast knowledge sharing happening via social media like Facebook, Twitter. A lot of other factors like better transport connectivity, a rise in luxury budget hotels have also supported the growth of the travel and tourism industry.

A lot of Startups have come up and are offering various perks and discounts to the customer in the form of promotional e cash, flight miles, voucher coupons if the customer books through their website. This all provides a win-win situation for both the company and the customer, and the customer slowly gets bitten by the travel bug.

Once the customer comes out of his shell and starts travelling, he starts exploring the unexplored beauty of different places, becomes an extrovert and starts socializing with the localities and fellow travelers. This unleashes a wide range of possibilities to travel and explore without creating a hole in the pocket.

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