By the end of the workshop, you’ll be able to:

1. Start selling your artwork at competitive prices
2. Create a portfolio of products
3. Set up a successful art venture
4. Ace the social media game

Are you an artist who is waiting to take the plunge as an entrepreneur? Karima Dawoodani, the ‘dreamcatcher girl’ tells you exactly how to do it. From setting the right price, hiring the team to expanding your business – she shares a step-by-step guide in this exciting workshop. Here is what you will learn:

• Karima’s journey from an artist to an entrepreneur
  
  
• Building a successful product
  – Identifying key ingredients of a successful product
  – Setting a price point
  – Understanding the need for the product in the market
  
  
• Starting formally
  – Moving out from home to a formal workspace
  – Identifying indirect losses
  – Identifying supply chain pyramid
  – Building the right team
  
  
• Sales and marketing
  – Finding vendors
  – Generating sales using the three basket strategy
  – Approaching resellers
  – Understanding the importance of sourcing
  – Learning the truth about flea markets
  
  

• Streamlining your social media strategy
  
  
• Questions and answers

Meet your host

Karima Dawoodani is an artist and an entrepreneur. Winner of the Times of India Women Entrepreneur of the Year 2020, Karima believes in growth through creative, out-of-the-box marketing strategies. Her skills come in handy for fresh and upcoming brands to get a deeper understanding of life as an entrepreneur. She is a successful TEDx speaker and makes the entrepreneurial journey seem easier.

You can follow her on Instagram at Karima Dawoodani.